The 21st century is all about the social networking websites. The talk of the town at present is undoubtedly Facebook. Mark Zuckerberg has been introducing a number of tweaks on Facebook time and again. Facebook Hashtags are one such new features introduced by Facebook recently.
Hashtags : From Twitter to Facebook
Hashtags have been around Twitter since the year 2007. The popularity of Twitter hashtags is known to have induced Facebook to imbibe the same. Yet another reason behind inculcating hashtags is to kill the competition and retain its userbase.
What are Hashtags?
Wondering what hashtags are? Well, Hashtags are helps to to convert your Facebook posts into clickable links. If you are looking forward to try your hands at these hashtags, then all you need to do is that insert the symbol “#” followed with your post or phrase.
Every time when someone hits on these hashtags you will be introduced to a wide set of posts and phrases using the same hashtag. Similarly, you will be exposed to a set of related hashtags. Additionally, you can also explore a number of other hashtags of your choice by simply looking for the same in the search bar.
Hashtags : The brand new Marketing Tactic
A number of marketers have been attracted to these Facebook hashtags. Basically, there are four central reasons that induce marketers into using these hashtags. Firstly, hashtags tend to offer great assistance in order to reach out to a vast set of people in general. Similarly, they are also known to help you in magnifying your brand image. Not to forget, the considerable amount of social presence you can create with the same. Lastly, you can introduce special events to your target audiences with utmost ease using these hashtags.
The only shortcoming with respect to the Facebook Hashtags is its incapacity to show up in the search results when used in comments. In short, only the timeline hashtags tend to come to light, while those in the comments are left far behind. Haven’t tried your hands at these hashtags as yet? Hurry up and get a taste of the same.